February 5, 2013
auto123 / Dream Cars, New Models / Spy Shots / Comments Off
You like Ferrari, love to hear powerful engines roaring and are intrigued by the F150, the Italian automaker’s upcoming 950 horsepower hybrid supercar? This could be the best 18 seconds of your day.
February 5, 2013
auto123 / Drift / Drag, Spectacular / Comments Off
Okay. Let’s get this clear right away. A hearse that goes really fast is completely useless. So much, it becomes infinitely cool like the car featured in the following video.
February 4, 2013
auto123 / FAIL, LOL and Miscellaneous, Spectacular / Comments Off
According to the urban dictionnary, “Hoonage” can be defined when one is aggressively flogging a car, but in a manner that stops just short of reckless. This video right here is the poster child of hoonage. Seriously, it’s awesome – in an I’m-not-paying-for-repairs way.
February 4, 2013
auto123 / Advertising / Marketing / Comments Off
Last night, the world was granted a football game and a halftime show who will be remembered for ages during the Super Bowl. It was BIG, it was fun, and we had a blast watching it.
One another thing that makes this event reach en epic level of awesomeness is the advertising that surrounds it. Automakers, like many other companies, spent crazy amounts of money to reach millions od people with their product – about 4 million dollars for every 30 seconds aired.
While some ads were so-so, others were absolutely great and the team here at V12 put up together our list of the best automotive ads of the 2013 Super Bowl. Enjoy!
February 4, 2013
auto123 / FAIL, LOL and Miscellaneous / Comments Off
Of all automakers, Mercedes-Benz was by far the one who enjoyed the greatest visibility during the Super Bowl last Sunday. After all, the biggest football game of the year was played at the Mercedes-Benz Superdome… However, the following story goes to prove that the best marketing ideas sometimes are spontaneous,
February 4, 2013
auto123 / Advertising / Marketing, FAIL, LOL and Miscellaneous / Comments Off
The Fast and Furious saga has evolved quite abti since its launch and is now far from the world of street racing. However, many car enthusiasts are still well attached to the concept. That’s why V12 offers you first trailer of the film’s sixth episode that aired last night during the Super Bowl to start your day on the right foot!
February 2, 2013
auto123 / Advertising / Marketing / Comments Off
Start your Saturday on a good note with this cool Subaru Spain ad.
February 1, 2013
auto123 / FAIL, LOL and Miscellaneous / Comments Off
Our British friends at Autocar answer this question by testing acceleration, braking and cornering. We offer you their findings in the following video: