Awesomecross: BF Goodrich’s New Way Of Promoting Its Sport Tires
BF Goodrich recently came up with a great idea to promote its g-Force Sport COMP-2 summer tires anf the fun factor that they can bring to your everyday drive. The idea? Make cars do some Autocross at night instead of during the day, name the discipline Awesomecross and film the reaction of the racers as they give it a shot, complete with great editing and cool music. Here’s the result :
Source: BenzInsider
